Tools of the Trade

Your go-to resource page for all things to elevate your business and your life!

Your business journey needs the right tools to save time, increase conversions, create systems & manage projects.

I often get asked what resources I use or recommend…
so I decided to put together a page with all my favs.

EMAIL MARKETING
ACTIVE CAMPAIGN
ActiveCampaign is a software as a service platform for small-to-mid-sized businesses and is based in Chicago, Illinois. The company offers email marketing, marketing automation, sales automation, and CRM functionality.
ADD TO CALENDAR SERVICE
ADDEVENT
AddEvent is an online add-to-calendar service designed for individuals and businesses of all sizes. No matter the industry, healthcare, education, technology, there are different kinds of events that require sharing capabilities. AddEvent helps its users create and share events with ease. The software provides a clean and simple add-to-calendar button for users to share with customers.
ON-DEMAND TRAINING SALES SYSTEM
CIRCUIT SALES SYSTEM
The Circuit Sales System is a complete sales and messaging system that creates genuine connections with your brand and drive sales every single day, on autopilot.
FUNNEL AND COURSE BUILDER
CLICKFUNNELS 2.0
With ClickFunnels 2.0, you can create courses, craft sales funnels to sell them, take payment, deliver the course, create a membership area, and host the entire experience right on the ClickFunnels platform.
PROJECT MANAGEMENT
CLICKUP
ClickUp is a cloud-based collaboration and project management tool suitable for businesses of all sizes and industries. Features include communication and collaboration tools, task assignments and statuses, alerts and a task toolbar
EMAIL MARKETING
CONVERTKIT
ConvertKit helps you connect with your audience and grow your business using email marketing software that’s so easy to use you can spend less time in our tool and more time creating.
MARKETING
DEADLINE FUNNEL
Deadline Funnel is a simple, but very sophisticated, tool to help you create special offers that have a fixed or evergreen deadline: Fixed: you set a date & time the offer expires for everyone . Evergreen: the deadline is unique for each lead . It expires X time after they perform a certain action.
WEBINAR PLATFORM
DEMIO
Demio is a cloud-based solution designed to help businesses create, launch and manage live, automated or recorded webinars, facilitating engagement with prospects as well as clients.
FUNNEL, COURSE BUILDER, CRM & TEXT
HIGH LEVEL
GoHighLevel is a comprehensive business management tool that empowers entrepreneurs, agencies, and other online professionals to quickly set up profitable digital marketing operations without coding or developers. GoHighLevel offers an impressive suite of features, including: Funnel Building, Course Builder, CRM, Email & Text Messaging tools.
STORAGE
GOOGLE DRIVE
Google Drive is a free service from Google that allows you to store files online and access them anywhere using the cloud. Google Drive also gives you access to free web-based applications for creating documents, spreadsheets, presentations, and more.
CRM
GROUP TRACK CRM
GroupTrack CRM is a tool to increase your social media organic reach. If your marketing strategy is based on Facebook & Instagram profiles only and you pass your time there to find your clients, GroupTrack CRM can help you out in this case.
SELF IMPROVEMENT
GROWTH DAY
GrowthDay is the world’s #1 self-improvement system, featuring all your tools for personal growth plus LIVE coaching from the world’s top motivational speakers.
WORK MANAGEMENT PLATFORM
MONDAY.COM
Monday.com is an all-in-one work management platform that helps teams streamline their workflow, collaborate seamlessly, and manage complex projects effectively. This cloud-based platform was developed to simplify your work by creating helpful tools and applications for managing work.
SOCIAL PROOF MARKETING PLATFORM
PROVESOURCE
ProveSource is a social proof and fomo app that displays recent sales order notifications, page visits and live traffic count. The sales popup also redirects your customers to the purchased products to create an upsell and cross-sell opportunities.
SPEECH-TO-TEXT
REV.COM
Rev is a speech-to-text platform designed to help businesses access transcripts and captions, improve workflows and streamline team collaboration activities using artificial intelligence (AI) technology.
COMMUNITY + COURSE BUILDER
SKOOL
Skool is an all-in-one learning platform for course creators and students. It combines the advantages of a Facebook group and a traditional Learning Management System.
TEAM COMMUNICATION
SLACK
Slack is a messaging app for business that connects people to the information they need. By bringing people together to work as one unified team, Slack transforms the way organizations communicate.
VIDEO SHARING PLATFORM
VIMEO
Vimeo is a video sharing platform that includes features such as live-streaming and customization. The platform is ad-free, and instead gains revenue by providing subscription plans for businesses and content creators and offering software as a service (SaaS).