Retargeting is a concept that can be a bit tricky to wrap your head around, especially when you consider that there are other methods of retargeting outside of paid ads. Nobody wants to leave money on the table, so determining your best retargeting strategy is going to be key to hitting those goals. In this podcast episode, I’m helping clarify WHEN you should start retargeting, but also giving you some lesser-known ideas for blending retargeting into your organic marketing efforts.

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