Have you heard of live launching? Have you ever done it in your business? Today is all about how live launching can sabotage your investing and affluence goals!

Joining me today is Nicki Krawczyk! Nicki  is a professional copywriter with 20+ years of experience and a digital business owner for more than a decade. A multi-sevenfigure-per-year entrepreneur, she’s the founder of Nicki K Media and its brands: Filthy Rich Writer, Fired Up Freelance, and the Circuit Sales System. The Circuit Sales System is the proprietary system she created to sell the other brands’ flagship courses—and which allowed her to 40-x her business in just under two years. Nicki and her team at Nicki K Media are dedicated to empowering intentional careers and fulfilled lives for each and every one of their students.

In this episode:

  • What is a live launch and why are live launches so risky? 
  • Why is “nurturing” leads actually keeping people from purchasing? 
  • How can launches and challenges end up sending our leads to our competitors? 
  • Why is “teaching, teaching, teaching” not the best way to make sales? 
  • How can you create real emotional connections with an audience—even when your messaging is automated?
  • What are must-monitor metrics and how can you use them to increase sales?
  • Nicki tells us if she recommends using this system on a new product that hasn’t converted yet.

As always, we end the show with Michelle’s Hot Minute where I’m asking Nicki a round of rapid-fire questions! You won’t want to miss it!

If you want to connect more with Nicki, you can visit her website and grab her free, on-demand video training: How to Sell (and Scale!) Your Course or Program on Autopilot, Every Single Day.

Until next time! Let’s grow your business together!

Looking to learn more? Feel free to send me a DM over on Instagram or apply to work with me!

Thanks for listening!

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