Joining me today is Heather Farris who is a Pinterest strategist managing client accounts for nearly 5 years. She jokes that she’s used the platform so long she remembers when there wasn’t much to see and you actually found the end of the feed!

Heather also facilitates a membership where she helps content creators, coaches & service providers with strategy to grow their traffic & sales. Her team is also serving upwards of 25 clients at any one time. Between ads and organic clients she spends the majority of her time crafting strategy while her trusted team implements what she’s cooked up!

Today is all about Maximizing Pinterest Marketing in 2022!

Let’s talk about…

“Here we are 5 years later and I’ve built a multi 6 figure pinterest agency …” At 1:30, Heather fills us in more on a little about herself, what she does and who she serves!

“Organically, things have changed but I think they’re changing for the better…” At 6:35, Heather tells us if Pinterest is still relevant for organic traffic in 2022 and the MOST important steps you should do before pinning to your account!

“Are my people there, already looking for what I sell?…” At 1502, hear why someone (like you!) should use Pinterest for their business and the companies she has found that struggle the most on Pinterest.

“It’s very similar to a Google SEO strategy…” At 21:10, find out what to do if you only have 1 hour per week to do Pinterest to get results. Plus, Heather shares what idea pins how are, how they can be useful and how long it takes to see results on Pinterest!

“I would encourage everyone to think about Pinterest as the place that people are going to do, buy or try…” At 26:35, is everyone’s favorite…VIDEO! Is video content the only thing Pinterest wants now? Heather gives us the answer!

If you want to connect more with Heather, you can find her here: 

Until next time! Happy Marketing!

Looking to learn more? Feel free to send me a DM over on Instagram or apply to work with me!

Thanks for listening!

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